About ProductFlo

Making hardware engineering ridiculously easy.

For engineering teams who have spent years mastering their tools, ProductFlo offers a familiar environment reimagined — enhanced with AI to deliver unmatched productivity.

Founders

Built by engineers who have shipped real hardware.

FOUNDED
2024 · Atlanta
PRIOR LIVES
Presso ·
HAX · ANTLER
BACKED BY
[Atlanta Ventures]
[Notable hardware founders]

We watched the same $80M product slip by six months for the seventh time in fifteen years. Different company, different vertical, same root cause: a mechanical rev, an electrical rev, and a firmware rev that nobody stitched together until the line stopped.

PLM didn't fix it. Slack didn't fix it. Another spreadsheet didn't fix it. The problem isn't that hardware teams need better tools — it's that they need one graph underneath the tools they already have, and a set of agents that can finally do the reconciliation work a human shouldn't.

That's ProductFlo. We're building it with nine design partners across robotics, medical, consumer and EV, and we're opening the cohort to ten more teams through 2026.

Our Mission

Our Mission

To make hardware engineering easy, ensuring every team can deliver top-tier results efficiently and consistently.

Our Vision

Our Vision

To be the indispensable platform to democratize hardware development by making sophisticated design capabilities accessible to all teams including non-engineers.

Our Journey

Building the future of hardware engineering.

2023

Founded

Wearer Lab Inc. founded with a mission to modernize hardware engineering workflows.

2024

Platform Launch

ProductFlo workspace launched with CAD integration, BOM management, and multi-discipline collaboration.

2025

AI Agents

Introduced the engineering graph and multi-agent architecture for automated impact analysis, compliance, and review.

2026

Design Partners

Controlled rollout with design partners. Building the future of hardware engineering together.

Core Values

What drives us.

Engineering First

Every feature starts with a real engineering workflow problem. We build for practitioners, not buyers.

Radical Transparency

Every AI output includes a confidence score. No black boxes. Engineers deserve to know what the system knows and doesn't know.

Ship Fast, Learn Faster

We release weekly, measure impact, and iterate. Our design partners shape the roadmap directly.

Amplify, Don't Replace

AI automates the routine 65% so engineers can focus on the creative 35% that requires human judgment.

Get Started

Join us in building the future

Whether you are a startup shipping your first product or an enterprise scaling production, we would love to show you what ProductFlo can do.

Book a Demo →